Retail & Consumer Goods

Your Salesforce Partner for Retail & Consumer Goods

Use the digital transformation to your advantage! Salesfive supports you in integrating personalized offers and sustainability into your business model so that you are always one step ahead of your competitors. With our industry expertise, we ensure that digitalization leads to sustainable success in your company.

The challenges of digitalization for trade, retail and the consumer goods industry

Deliver the wow experience through digital transformation with a CRM for retail, commerce & consumer goods.

The retail sector, including the retail and consumer goods industry, is facing a variety of challenges. At the same time, the importance of customer-oriented CRM and e-commerce platforms is increasing. Changes in consumer behavior and challenges in the supply chain require adaptation to new business models and efficient processes. To overcome all these challenges, you need a flexible CRM system for retail and a strong partner at your side.
Salesfive supports you every step of the way.

With a combination of industry knowledge and Salesforce expertise, we accompany you from the development of an optimal CRM strategy, through the implementation and integration of the Salesforce platform into your system landscape, to user support and training. With Salesfive as your partner, you will succeed in the balancing act between efficient processes and individual customer expectations. This is how digitization becomes a sustainable business success for you!

The most asked questions:

Your contact person for the retail sector

Florian Gehring

Co-Founder & Managing Director

With extensive retail experience and Salesforce expertise, Florian Gehring is the specialist for your process and implementation questions in the industry.

Consumer Goods Cloud
Commerce Cloud
More Salesforce Clouds
More software solutions
Modular extensions for Salesforce
Consumer Goods Cloud
Commerce Cloud
More Salesforce Clouds
More software solutions
Modular extensions for Salesforce
The Cloud solution for your industry

Salesforce Consumer Goods Cloud: Specialized in the consumer goods industry

The Salesforce Consumer Goods Cloud is the industry-specific solution based on the CRM platform Salesforce and combines sales and service with the processes of the industry. With predefined data models and functions in line with industry best practices, it provides the ideal basis. It increases efficiency in route planning, visit management, inventory management and customer interactions, while also maximizing in-store sales through mobile order entry.

Find out more about the Consumer Goods Cloud
The cloud solution for the retail sector in e-commerce

Salesforce Commerce Cloud: e-commerce solution for B2B and B2C

Online stores in the consumer goods and retail sector are no longer a trend, but an integral part of customer expectations! Your B2B customers have different needs than your B2C customers. So why not have two online stores that simultaneously relieve you of manual work, enable self-service and make upselling opportunities available?

Offer your B2B customers an online store in which they can act independently. Bulk orders and orders are processed there yourself, discount campaigns and price lists are stored by you. In your B2C online store, you enable your shoppers to shop conveniently via mobile device and avoid abandoned shopping baskets thanks to checkout optimization

To the Commerce Cloud
The unlimited possibilities of the Salesforce platform

More Salesforce Clouds for retail & consumer goods companies

With these Salesforce products, you can master the challenges of digitization:

  • Sales Cloud: The sales basis for your customer management

  • Einstein Analytics: AI-supported analyses for well-founded decisions.

  • Marketing Cloud: Personalized marketing across all channels.

  • Experience Cloud: Portals for your customers, partners or employees

  • MuleSoft: Integrate applications, data and devices for a seamless data flow.

See all Salesforce products
Further software solutions for the retail sector

Further software solutions for expansion

Complement Salesforce with our partner solutions:

  • JustON: Contract and invoice management for automated order-to-cash processes.

  • Activation Studio: CDP solution for Salesforce Marketing Cloud.

  • Rapidi : Fast implementation of complex system integrations.

  • Natterbox: Contact center solution.

  • OpenAsApp: Creation of individual apps based on data in Excel, Google Sheets or databases.

More about our partner solutions
Salesforce extension at the touch of a button

Benefit from best practice solutions that are as easy to install as apps

After numerous projects in the retail sector, we have identified functions, processes and extensions that we have converted into a modular system. This allows us to implement these cost-effectively and easily in your system.
These modules may be of interest to you:

  • Consumer goods: Key account management

  • Consumer goods: Retail Execution

  • Consumer goods: Trade Promotion Management

  • Retail: In-store application

More about our Salesforce Modules

Companies in the retail sector benefit from these advantages when they work with us:

Targeted digital transformation

Industry experts & end-to-end consulting enable exploitation of digital trends; networked processes and new ways of working adapted to your company.

Networking & integrated key processes

From purchasing, product planning and orchestration to marketing, (B2B/B2C) e-commerce and retail space management, processes and data are networked with one another.

360-degree view of all touchpoints in the customer lifecycle

Networking, central data storage, intuitive usability and analysis of all touchpoints lead to greater customer loyalty and higher customer satisfaction.

Symbiosis of CRM, e-commerce and stationary retail

Personalized online & offline marketing campaigns go hand in hand with e-commerce and stationary offers.

Faster adaptation of trends & more customer loyalty

Flexible and scalable processes enable a rapid response to market changes and strengthen customer loyalty in the B2B and/or B2C sector.

Let's shape the future of retail together. Contact us now!

Contact Form

Following your inquiry, an expert for your industry will contact you.


Your personal contact for the retail sector

Florian Gehring

Managing Director & Co-Founder

Further contact options

Telephone number:

+49 89 3803 5371

Write to us at:

You always wanted to know

You have questions - we have the answers

We are aware that digitization processes are complex. That is why we have summarized the most frequently asked questions for you.