Digital Transformation for the Automotive Industry

E-Mobility, Subscription Models and Connected Services Are Transforming the Automotive Industry. We develop the right AI and digitalisation strategy to help you leverage these developments, regardless of the platform.

AI and Digitalisation Strategy for OEMs, Suppliers, Dealers and Mobility Providers

Innovative business models such as e-mobility, vehicle subscriptions and car-as-a-service create new opportunities for growth and differentiation in the automotive industry. At the same time, customer expectations are rising and supply chains are becoming more complex. Organisations that digitalise and continuously optimise their processes secure market share and customer loyalty in the long term.

An intelligent, connected data infrastructure is a key success factor. It brings together customer data, partner networks and service processes to enable personalised communication, more accurate forecasts and seamless dealer and customer portals.

With in-depth industry expertise, Salesfive develops the right digitalisation and AI strategy across the entire customer lifecycle – from lead qualification and digital after-sales processes to AI-powered customer retention.

Our approach is technology-agnostic: together, we select the technology platforms that deliver the greatest value for your business and implement them to generate measurable benefits.

Tim Rygiol
Managing Consultant

Tim Rygiol

My team and I bring extensive experience to support you throughout your digital transformation.

Logo Aldi
Logo Barthhaas
Logo Benteler
Logo Bosch
Logo Carrier
Logo CBM
Logo Condor
Logo Dyson
eon Logo
Logo EVO
Logo Fujifilm
Gasag Logo
Logo GSMA
Logo Hoffnungsträger
Logo IFM
Innogy Logo
IWB Logo
Logo MAN
Mainova Logo
Logo Neuroth
Logo OHB
Logo Olympus
Logo Phoenix Contact
Logo Rhenus
Logo RTL
Logo Sartorius
Logo Schöffel
Logo Stahl
Logo SunExpress
Logo Techem
Logo Triumph
Logo Truma

What We Do for You

As a leading provider of digital transformation and artificial intelligence, we connect your strategy, processes and technologies.

Strategy and Process Consulting

We refine your digital strategy, optimise processes and develop your operating model – independently of technology. This creates a clear roadmap before you make decisions about systems.

Artificial Intelligence & Data

We establish the data foundation and put AI to productive use through agents and clear governance. This turns your data into measurable value rather than mere hype.

Salesforce & CRM

We implement and integrate Salesforce, support change and operate your solution. Drawing on experience from more than 2,800 projects, we reliably deliver what we plan.

Use Cases

What We Have Already Delivered for Our Clients

Workshop appointments, dealer portals, and lifecycle communication: our solutions cover key use cases in the automotive industry. They ensure greater transparency, boost efficiency, and offer customers an outstanding experience throughout the entire user journey.

Customer service request management

Customer service request management

Is your customer service spread across multiple systems and too slow to respond? Consolidate all service requests in one place and create transparency across the entire lifecycle.

One-stop shop for retailers and partners

One-stop shop for retailers and partners

Is Your Dealer Network Struggling with Fragmented Tools and Information Gaps? We Deliver a Central Portal for Dealers, Workshops and Partners on One Platform.

Artificial Intelligence

Inventory management

Artificial Intelligence
Inventory management

Do you lack an overview of vehicle and spare parts inventories and delivery availability? With CRM-supported inventory management, you can track warehouse data and delivery status across locations for more efficient scheduling and better customer service.

Master data management integration

Master data management integration

Is your customer and vehicle data stored across different systems? We integrate ERP, DMS and telematics data into a consistent data foundation – giving you a 360-degree view of customers, vehicles and processes.

Artificial Intelligence

Proactive maintenance management

Artificial Intelligence
Proactive maintenance management

Service issues are often only identified when it’s too late? With AI-supported maintenance forecasting, you can identify problems early on, manage service calls automatically, and thus improve customer loyalty and workshop utilization.

Global pricing

Global pricing

Are Your Pricing Strategies and Campaign Results Difficult to Compare? We analyse pricing data and campaign performance globally to create transparent margins, targeted incentive schemes and consistent pricing across markets.

AI in the Automotive Industry: Predictive Maintenance in Practice

AI in Practice

Predictive Maintenance in the Automotive Industry: How AI Prevents Machine Failures

Unplanned downtime costs the automotive industry millions. How Predictive Maintenance with Agentforce for Manufacturing replaces reactive maintenance with data-driven decisions – and what organisations need to prepare.

References

Projects That Build Customer Closeness

Discover how we help OEMs, suppliers and dealer networks digitalise sales, service and partner communication – with solutions that connect more than just vehicles.

Tim Rygiol, Sales Director and Automotive Industry Expert

"Success today means more than selling vehicles: it is about creating digital customer experiences and intelligent, data-driven platforms. Those who use data remain competitive."

Tim Rygiol, Sales Director and Automotive Industry Expert

Contact

Ready to Digitally Transform Your Automotive Processes?

Wherever you are in your journey, together we find the right starting point. Contact us and we will get back to you promptly to discuss your project.

FAQ

Frequently Asked Questions

Digital transformation in a dynamic market such as the automotive industry raises many questions. Here, you will find answers to frequently asked practical questions.

Gemeinsam mit Ihnen analysieren wir in praxisnahen Workshops, welche Prozesse – von Lead-Qualifizierung bis Werkstatt-Terminmanagement – den größten Hebel für KI-gestützte Automatisierung bieten. Auf dieser Basis entsteht eine priorisierte Roadmap, die sich in Ihre bestehende Systemlandschaft einfügt, statt sie zu ersetzen.

Ein Beispiel aus der Praxis: Ein Zulieferer identifizierte in einem zweitägigen Strategie-Workshop drei Use Cases mit kurzer Time-to-Value und startete den ersten Piloten innerhalb von sechs Wochen.

Besonders wirkungsvoll sind Use Cases mit klarem, messbarem Ergebnis: vorausschauende Wartung, KI-basierte Konfigurationsempfehlungen im Vertrieb und automatisiertes Lead-Scoring. Der Einstieg gelingt am besten mit einem Anwendungsfall, der wenig Integrationsaufwand erfordert, aber sichtbaren Nutzen liefert.

Ein Beispiel: Durch KI-gestützte Wartungsprognosen konnte ein Automobilhersteller Servicefälle frühzeitig erkennen und die Werkstattauslastung deutlich verbessern.

Ein zentrales Partnerportal bündelt Bestellungen, Produktinformationen und Schulungsinhalte an einem Ort. Entscheidend ist dabei nicht die Plattform selbst, sondern eine durchgängige Datenbasis, die allen Beteiligten dieselbe Sicht auf Status, Verfügbarkeiten und Prozesse gibt.
Ein großer Automobilhersteller steigerte so die Händlerzufriedenheit und verkürzte Bearbeitungszeiten im After Sales spürbar.

Fahrzeug-, Kunden- und Telematikdaten liegen in der Automobilbranche oft verteilt über ERP-, DMS- und Serviceplattformen. Ohne konsolidierte, saubere Datenbasis bleiben selbst leistungsfähige KI-Modelle wirkungslos. Wir schaffen über moderne Schnittstellen (APIs) eine durchgängige Datengrundlage – etwa mit Data 360, Salesforce Einstein oder vergleichbaren Plattformen, je nachdem, was zu Ihrer Systemlandschaft passt.


Bei einem Automobilhersteller führte die Konsolidierung von Telematik- und CRM-Daten zu präziseren Serviceangeboten und Echtzeit-Reporting.

Technologie schafft nur Wert, wenn sie im Arbeitsalltag ankommt. Mit praxisnahen Trainings, klaren KPI-Dashboards, gezieltem Change-Management und kontinuierlicher Begleitung nach dem Go-live stellen wir sicher, dass neue KI-gestützte Prozesse akzeptiert, aktiv genutzt und weiterentwickelt werden.

More inspiring content for you